Crain's Portland | Business news just got personal

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  • Rob Eleveld

    The Mistake: Not having a go-to-market strategy. Whitepages has a B2B solution called Whitepages Pro, which provides identity verification for...

  • Brandon Reed

    The Mistake: In August 2015, we had 50 employees and by the end of 2015 we had about 100. Today, we have 185. With that many employees across the...

  • Ryan Snyder

    The Mistake: We failed to align our personal passions with the business. I’m not unlike many who work in a family business, particularly one that’s...

  • Glenda Schmidt

    The Mistake: Not doubling down in the first decade of the business. There was only me, and I was doing all of the worksite marketing, all of the on-...

  • Good things do come in Little Boxes

    For many in Portland, holiday shopping has become more of a sustained movement to support small, local businesses rather than a frenzied Black Friday...

  • David Clark

    The Mistake: I have been in advertising for almost 15 years. I’ve worked in New York City, Los Angeles and Boston. I have been the token black...